The Power of WHY?

I recently did a very powerful exercise called “Start with WHY?”

The idea is that once you know WHY you do what you do, then it takes far less effort to explain HOW you do that and also WHAT it is that you actually do.

I decided to give it a go.

I sat with my large sheets of paper and coloured pens and kept asking WHY?

  • Why do I do what I do?
  • Why have I created all of these products?
  • Why do I risk alienating and upsetting people, especially with books like “Orgasm Your Way to Prosperity” which has been very divisive?

The answers that came back were very interesting to say the least!

In short, I have a huge desire to change the world for the better

I want to give people the tools and resources, so they can make small changes in their lives that create massive transformation – and they too can change the world!

I want to inspire people to create their DreamLife, so that everyone (including me) can live a life of overflowing abundance, in all areas, especially money.

Why Money?

Well, with money comes Power and Influence and the ability to make a difference in an instant. With money you can make a large donation to your favourite cause and you can get your awesome message out into the world and reach more people much faster than you can if you are trying to do that on a shoestring.

The Birth of the MAD Woman Academy

Out of this process came the birth of my new name, which actually summarises everything I am about and gives a space for all my diverse offerings.

MAD Woman Academy for Magnificent, Awesome, Daring Women


Once I did this, the How and What became much clearer.

Deepest Passions

This process also helps you to tap into your deepest passions and what you really want for you and your life.

Alongside your deepest passions, all the limitations, frustrations and reasons Why Not, will also come to the surface.

I will talk more about this in the next blog post.

Try out this exercise for yourself. It is really powerful. If you need some inspiration, watch this video from Simon Sinek. This was the trigger for me.

With abundant blessings.



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About Amanda

I am Amanda Sparkle and I am on a journey to Create My Dream Life by getting the inner and outer in alignment, so that life flows easily. I am happily married to Greg and have 2 daughters. We are UK based. I love walking and mountains, especially Switzerland. I grew up in North Devon, In the South West of England and I am a bit fan of clotted cream, chocolate and fudge.
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